Samsung isn’t reinventing The Frame for 2026, but it is quietly smoothing off some of the rough edges.
Revealed at CES 2026, the company’s updated Frame (LS03H) and Frame Pro (LS03HW) TVs focus less on headline-grabbing upgrades and more on practical tweaks that make its art-first TVs easier to buy, place and live with.
The biggest change is size. Samsung is expanding the Frame lineup significantly, with the standard Frame now available in 43-, 50-, 55-, 65-, 75-, 85- and 98-inch options.
The Frame Pro, which previously started at 65 inches, is also getting a smaller 55-inch model, making it a more realistic option for smaller rooms.
There are a few caveats, though. The massive 98-inch Frame ships with its bezel included, while only the 43- and 50-inch models will support Samsung’s external One Connect Box. Larger sizes switch to built-in ports instead. That’s a notable shift for a TV that’s often chosen for its clean, cable-free look.
The Frame Pro, however, keeps its premium edge. It continues to use Neo QLED backlighting with Mini LEDs, and for 2026 it gets Samsung’s Wireless One Connect Box, complete with Wi-Fi 7 and a high-compression codec that Samsung claims can even work through a wall. That’s a big win for anyone serious about hiding cables entirely.
Performance-wise, things stay familiar. Both TVs still offer 4K resolution, a 144Hz refresh rate, VRR, ALLM, and AMD FreeSync Premium, making them more gamer-friendly than most art-focused displays. They also support Dolby Atmos, HDR10, HDR10+, HLG, plus Samsung’s newer HDR10+ Advanced and Eclipsa Audio formats.
Art Mode remains central to the experience, with access to the Art Store, glare-free coating, magnetic customisable bezels, and a flush-to-wall No Gap Wall Mount. On the software side, both models run Tizen OS 10.0 with One UI, and Samsung is promising an impressive seven years of updates.
There’s also Samsung Vision AI Companion, which can answer questions, recognise what’s on screen, suggest content, and even offer lifestyle tips like meal ideas.
So no dramatic redesign this year – but more sizes, smarter connectivity, and longer software support could make The Frame a little easier to recommend than before – although we will have to fully test the new models before we can say for sure.
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