Beats has expanded its woven cable line with a new Power Pink colourway, turning what’s usually the most boring bit of tech in your bag into something you might actually want to show off.
Instead of another plain cable you hide behind your desk, this one is designed to stand out, pairing perfectly with the pink Powerbeats Fit and Solo 4 earbuds as part of a coordinated Beats setup.
The braided design doesn’t just look good, either – it’s built to handle real everyday use. Each cable is reinforced and tested for thousands of hours to cope with the twists, tugs, and scrapes that tend to finish off cheaper, unbranded leads. It should feel more premium in the hand and last a lot longer than the no-name cable you grabbed at the supermarket checkout.
Of course, style doesn’t come at the expense of function. The Power Pink woven cable works with both Apple and Android devices for charging, syncing, audio playback, CarPlay connectivity, and data transfer, so it’s doing much more than just topping up your Beats in a nice shade of pink.
There are a few different versions to choose from. The USB‑C to USB‑C cables support charging up to 60W on the 1.5m option and up to 240W on the longer 3m version, both offering USB 2.0 data transfer speeds.
If you’re still relying on older chargers, there’s also a USB‑A to USB‑C cable that can deliver up to 15W on select iPhone and iPad models, which naturally reflects the slower USB‑A standard.
Alongside faster charging, the USB‑C‑to‑USB‑C models unlock a couple of nice extras. Compatible Beats headphones and speakers can charge while you’re listening, and the cable also supports lossless audio playback on supported devices. Those are the kinds of features you won’t typically get from a cheap, generic charging cable.
All of that means this isn’t just another charging lead you forget about – it’s part of a broader, colour‑matched Beats ecosystem that’s meant to look as good as it performs. If you’re already invested in the Power Pink Beats look, this cable helps complete the set.
The Power Pink cables are available now from Apple’s online store. The 1.5m USB‑C to USB‑C and USB‑A to USB‑C options are priced at £18.99, while the longer 3m USB‑C to USB‑C cable comes in at £29.99.
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